Title: Sellout: The Major Label Feeding Frenzy that Swept Punk, Emo, and Hardcore 1994-2007
Author: Sarah Hollowell
Publisher: Dey Street Books 2021
Genre: Nonfiction - Music
Pages: 416
Rating: 4/5 stars
Reading Challenges: Nonfiction Reader
Punk rock found itself at a crossroads in the mid-90’s. After indie favorite Nirvana catapulted into the mainstream with its unexpected phenomenon, Nevermind, rebellion was suddenly en vogue. Looking to replicate the band’s success, major record labels set their sights on the underground, and began courting punk’s rising stars. But the DIY punk scene, which had long prided itself on its trademark authenticity and anti-establishment ethos, wasn’t quite ready to let their homegrown acts go without a fight. The result was a schism: those who accepted the cash flow of the majors, and those who defiantly clung to their indie cred.
In Sellout, seasoned music writer Dan Ozzi chronicles this embattled era in punk. Focusing on eleven prominent bands who made the jump from indie to major, Sellout charts the twists and turns of the last “gold rush” of the music industry, where some groups “sold out” and rose to surprise super stardom, while others buckled under mounting pressures. Sellout is both a gripping history of the music industry’s evolution, and a punk rock lover’s guide to the chaotic darlings of the post-grunge era, featuring original interviews and personal stories from members of modern punk’s most (in)famous bands.
I ran across this book as a recommendation on interesting nonfiction from the last few years. I was intrigued by the topic as I’m a huge fan of punk and emo. This book breaks down the history of eleven bands. Some of the chapters are more engaging than the others. Hands down my favorite chapter was the first one about Green Day. Their story was absolutely fascinating! At times, Ozzi gets a little too in the weeds with the profusion of name drops and technical aspects of the music industry. But overall I enjoyed this journey through music history. As a bonus, it inspired me to download a few key albums from my past.
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